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KesselsKramer tapped for Fila

By Published on .

[amsterdam] Sports equipment marketer Fila named Dutch hotshop KesselsKramer, Amsterdam, to handle its global account, starting with international print and outdoor ads this spring using the new theme "Fila.Sport.Life." Ads will run mainly in the U.S. and Europe. Previously, Fila worked with Omnicom Group agencies in the U.S. and Europe. Initiative Media, part of Interpublic Group of Cos., will continue to handle media.
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