×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Work: Jagger Blindados

Published on .

Armored cars are both a security measure and a status symbol in kidnap capital Brazil, where local shop 100% Propaganda, Rio de Janeiro, created this metaphor of a steel carton protecting delicate eggs in a print and poster ad for armored-car maker Jagger Blindados. Armored-car companies aren't usually big advertisers because there is often a long waiting list for their product. Creative team: Gustavo Bastos, Marco Martins and Marcelo Felicio.
In this article:
Most Popular