Also, there's this "we" thing. It's a gimmick we've used for 20 years in building a persona for AdReview, but it seems a little weird in the more intimate setting of the Bobosphere, so we'll try to live without it.
As for the spontaneity afforded by this peculiar to this form of communication, well, spontaneity isn't everything. The cost is incautiousness, failure-to-think-things-throughness and all-consuming obsessiveness.
We're not all that obsessive. And I'm not, either.