National Geographic Kids Sets Denim Record

Magazine Collects 33,088 Items to Help Rebuild Homes

By Published on .

National Geographic Kids has set a Guinness world record for the most items of clothing collected for recycling. The magazine spent four months gathering 33,088 items of denim clothing, which are on display at Washington's Union Station through Aug. 27.

Erek Hansen
Erek Hansen
The project, designed to teach kids about recycling and to help reduce the amount of waste in landfills, took donations from readers, families, Girl Scout and Boy Scout troops, school groups and religious groups. A guest at this week's ceremony certifying the record was Erek Hansen, 9, of Curtice, Ohio, who organized a denim drive that gathered almost 1,700 pairs of jeans.

The denim will be donated to Cotton Inc.'s Cotton. From Blue to Green denim drive program, which recycles the material into insulation for homes damaged by natural disasters. The National Geographic Kids denim will create material for more than 60 homes.

"We're delighted with the response we received from kids around the country," said National Geographic Kids Editor in Chief Melina Bellows in announcing the official record. "They embraced this project that involved their communities, benefits the environment and will help rebuild many homes."

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