The deadline to enter the Wave Festival, a leading ad festival for Latin America that includes the U.S. Hispanic market and Puerto Rico, has been extended to April 10, 2015. See the Wave's 15 categories and enter here.
Advertising Age partners with the Wave, to be held April 15 and 16 in Rio de Janeiro. The regional Wave Festival is organized by Meio & Mensagem, Brazil's top advertising and marketing publication and events organizer, and Ad Age's longtime editorial partner in Brazil.
Last year, eight U.S. agencies captured 19 awards at the Wave Festival for Latin America. Chicago-based Lapiz was the biggest U.S. winner with strong work for several Procter & Gamble brands. The other winning agencies were Alma, Conill, Dieste, LatinWorks, The Community (former called La Comunidad), Walton Isaacson and Y&R Bravo. Puerto Rico participated in the Wave for the first time, and DDB Latina Puerto Rico won two trophies.
The Wave is adding one new category this year, for branded content.
All judging is done onsite by judges from eight countries during the festival at the Copacabana Palace in Rio.
At the 2015 festival, the U.S. and Puerto Rico will have five judges, including two jury presidents. Alvar Sunol, senior VP-executive creative director at Miami-based Alma and Elias Weinstock, VP-executive creative director at Casanova Pendrill in Los Angeles, will be jury presidents.
The other U.S. judges are Gus Lauria, president of Circulo Creativo and founder of startup agency We Believers; Favio Ucedo, chief creative officer of New York-based Wing; and Carla Eboli, chief marketing officer of Dieste in Dallas.
Judging begins in Rio on April 14, so April 10 really is the final deadline for entries! Enter the Wave here.