Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Selecting the 2005 Hispanic Awards Winners

Published on .

Photography by Evan Agostino

Go to Photo Page One | Two | Three | Four | Five
01 02
NEW YORK (AdAge.com) -- The judging for this year's Hispanic Creative Advertising Awards took place in July throughout two floors of Advertising Age's New York offices. Plowing through some of the 715 entries (above left) are judges Catarino Lopez of Bromley Communications and Laurence Klinger of Lapiz. Above, right, is judge Luis Miguel Messianu of del Rivero Messainu DDB.

03 04
Above, left, judge Manny Gonzalez of Diageo analyzes print entries along with (above, right) judge Liz Perez Angeles of Kraft. The task was a difficult one in a field that had so many high-quality candidates.

03 04
The process was also somewhat contentious as good friends respectfully disagreed on initial cuts. Above, left, Luis Miguel Messianu debates a point with Elias Weinstock of Casanova Pendrill. Above, right, observer Manny Machado of Machado Garcia-Serra and former president of the Association of Hispanic Advertising Agencies adds his thoughts to the exchange.

03 04
Above, left, Catarino Lopez clarifies an artistic point about an advertisement as Liz Perez Angeles (above, right) fires back with her own assessments. Several of the participants noted afterward that one of the benefits of the spirited discussions is the broader insights and ideas they can provide.

03 04
Above, left, the assembled judges huddle for one of the votes that determined this year's ultimate winners. Above, right, is judge Chiqui Cartagena of Meredith, who is the author of the recently published Ballantine book, 'Latino Boom! Everything You Need to Know to Grow Your Business in the U.S. Hispanic Market.'


Most Popular
In this article: