NEW YORK (AdAge.com) -- Publicis Groupe will combine two of its Hispanic agencies, Miami-based Publicis Sanchez & Levitan and San Antonio-based Bromley Communications, under the Bromley name.
Executives in charge
CEO Ernest Bromley will be CEO of the combined group, and Aida Levitan, CEO of Publicis Sanchez & Levitan, becomes vice chairman and chief communications officer of Bromley Communications and president of the Miami office.
Bromley will be aligned with general market ad network Publicis Worldwide.
Publicis Groupe's other two Hispanic agencies, Conill in New York, and Lapiz in Chicago, remain aligned with Saatchi & Saatchi and Leo Burnett Worldwide, respectively.