Nielsen IAG Top 10 Most-Recalled In-Program Placements: Network Reality Series

Sept. 14 to Oct. 11, 2009

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Rank Brand In-Program Placement Description Program Airing Info Recall Index
1 Travelocity Online travel service awards Aruba trip to Flight Time and Big Easy for arriving in first place The Amazing Race (CBS, Oct 4) 185
2 Vietnam Airlines Contestants use the airline carrier to fly to Cambodia The Amazing Race (CBS, Oct 11) 182
3 Orville Redenbacher's Sponsor of "Orville Lounge" showing backstage footage of contestants America's Got Talent (NBC, Sep 16) 171
4 Nobu Tennille has lunch at sushi restaurant as a reward for winning a challenge Hell's Kitchen (Fox, Oct 6) 156
5 Brita Signage for the brand is visible behind Shay when she talks to Jillian and Bob The Biggest Loser (NBC, Sep 15) 150
6 Yoplait Light Bob tells Abby about the health benefits of the yogurt The Biggest Loser (NBC, Sep 29) 150
7 24 Hour Fitness Signage for the gym is visible throughout the episode The Biggest Loser (NBC, Oct 6) 145
8 Travelocity Online travel service awards Colorado trip to Meghan and Cheyne for arriving in first place The Amazing Race (CBS, Sep 27) 138
9 AT&T Sponsor of phone and text voting for contestants America's Got Talent (NBC, Sep 14) 137
10 AT&T Sponsor of text voting for contestants Dancing With the Stars (ABC, Sep 28) 116
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