Nielsen IAG Top Ten Most-Recalled In-Program Placements: Network Reality Series

Aug. 30 to Sept. 26, 2010

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Rank Brand In-Program Placement Description Program Airing Info Recall Index
1 Lamborghini Kovacs and Elizabeth find a yellow sports car in the driveway Bachelor Pad (ABC, Sep 6) 190
2 YouTube Howie Mandel says Jackie Evancho's performance received 3 million hits on video site America's Got Talent (NBC, Aug 31) 189
3 AT&T Viewers can call or text votes for their favorite performers America's Got Talent (NBC, Aug 31) 163
4 Orville Redenbacher Contestants eat from a bowl of popcorn and on-screen graphic appears America's Got Talent (NBC, Sep 1) 140
5 Muscle Milk Lane says he would use prize money to buy protein supplement; tub sits on top of fridge Big Brother 12 (CBS, Sep 5) 137
6 Ritz-Carlton The chefs prepare a meal at the restaurant "Journey" in the hotel MasterChef (FOX, Sep 8) 136
7 AT&T Viewers can call or text votes for their favorite performers America's Got Talent (NBC, Sep 14) 131
8 Frosted Flakes Lane looks for the houseguests' hidden coins in a cereal box Big Brother 12 (CBS, Sep 5) 130
9 Ford Xzibit and Michael Moloney arrive at salvage yard in a F-150 pickup truck Extreme Makeover: Home Edition (ABC, Sep 26) 129
10 JW Marriott Contestants compete to be head chef at the hotel restaurant in LA Hell's Kitchen (FOX, Sep 22) 122
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