Nielsen Product-Placement Report

Week of July 17-23

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TOP 10 BRANDS WITH TV PRODUCT PLACEMENT
Week of July 17 - 23, 2006
Brand Category Total # Occurrences
Hell's Kitchen Restaurant 274
Chef Revival Apparel 185
Nike Apparel 37
Bogner Amplifier Musical Equipment 36
Green Bay Packers Football Team 35
Ask Jeeves Website 32
Le Tigre Apparel 22
University of Miami University 21
Dock Street Theatre Theatre 20
Roland Pianos 19
TOP 10 SHOWS WITH PRODUCT PLACEMENT
Week of July 17 - 23, 2006
Program Network Total # Occurrences
Hell's Kitchen FOX 504
Rock Star Supernova CBS 132
Treasure Hunters NBC 86
King of Queens CBS 76
Big Brother 7 CBS 70
Eve UPN 64
Cuts UPN 64
That 70's Show FOX 63
So You Think You Can Dance FOX 51
NBC Movie NBC 50

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