Nielsen Product Placement Report

Coca-Cola Tops Week of March 26 - April 1, 2007

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TOP 10 BRANDS WITH TV PRODUCT PLACEMENT
Week of March 26 - April 1, 2007
Brand Category Total # Occurrences
Coca-Cola Soft Drinks 75
Pussycat Dolls Lounge Nightclubs 50
Sears Dept. Stores 45
AT&T Telephone Services 27
Yale Universities 21
Dell Computer Systems 18
Nike Apparel 17
Kasil Jeans 16
New Balance Footwear 16
Chevrolet Trucks 15
TOP 10 SHOWS WITH PRODUCT PLACEMENT
Week of March 26 - April 1, 2007
Program Network Total # Occurrences
American Idol Fox 143
America's Next Top Model CW 108
Pussycat Dolls Present CW 74
Extreme Makeover: Home Edition ABC 67
The Office NBC 60
The War at Home Fox 53
NCIS CBS 40
Family Guy Fox 38
The Great American Dream Vote ABC 36
CSI: Crime Scene Investigation CBS 33

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