Nielsen Product Placement Report

Chef Revival Brand Tops Week of April 28 to May 4

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TOP 10 BRANDS WITH TV PRODUCT PLACEMENT
Week of April 28 to May 4, 2008
Brand Category Total # Occurrences
Chef Revival Apparel 86
Coca-Cola Soft Drinks 68
AT&T Wireless Wireless Telephone Services 46
Mack Trucks 36
NBC American Gladiators TV Program 29
Starwars.com Website 29
Sean John Apparel 24
Chicago Bears Football Team 23
NBC.com Website 21
Nike Sporting Footwear 21
TOP 10 SHOWS WITH PRODUCT PLACEMENT
Week of April 28 to May 4, 2008
Program Network Total # Occurrences
American Idol Fox 163
Deal or No Deal NBC 101
Hell's Kitchen Fox 101
One Tree Hill CW 73
Extreme Makeover: Home Edition ABC 69
King of the Hill Fox 65
Dancing With the Stars ABC 49
Farmer Wants a Wife CW 48
CSI: Crime Scene Investigation CBS 42
Saturday Night Live/Gossip Girl NBC/CW 38 (tie)
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