NIELSEN PRODUCT PLACEMENT REPORT

UPN's 'Get This Party Started' Tops Week of Feb. 13-19

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TOP 10 SHOWS WITH PRODUCT PLACEMENT
Week of Feb. 13-19, 2006
Program Network Total # Occurrences
Get This Party Started UPN 285
American Idol FOX 182
Beauty and the Geek WB 104
One Tree Hill WB 56
Reba WB 45
NCIS CBS 43
24 FOX 40
King of Queens CBS 39
Without a Trace CBS 36
Girlfriends UPN 36
TOP 10 BRANDS WITH TV PRODUCT PLACEMENT
Week of Feb. 13-19, 2006
Brand Category Total # Occurrences
Coca-Cola Soft Drinks 168
Arizona State University Universities 132
Planet Hollywood Hotels-Casinos 58
Nike Apparel 44
Sunkist Soft Drinks 27
Chevrolet Trucks 25
Le Tigre Apparel 17
Aladdin Resort & Casino Resorts 15
GMC Trucks 14
Ford Trucks 12

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