FYI 07.06.05

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The Travel Channel is in talks with Denver-based Frontier Airlines to produce an 18-episode reality show focusing on the training of the carrier’s flight attendants. | Robert Schneider, former vice president of corporate worldwide promotions at Warner Bros., has joined product placement shop Davie-Brown Entertainment as executive vice president. He will be based in Los Angeles and will report to company president Tom Meyer. At WB, Mr. Schneider created corporate alliances with companies such as Frito-Lay. Before WB, he managed the McDonald’s account at Chicago-based agency Frankel & Co. Davie-Brown recently brokered the deals between SBC and Walt Disney Co. and Pixar’s The Incredibles, and Pepsi-Cola and Frito-Lay for Fox and Lucasfilm’s Star Wars: Episode III – Revenge of the Sith. | Audi of America will unveil this week the three short films it produced together with AFI Fest as part of its "Step Ahead with Audi A3: Personal Journeys" competition. The 15-minute shorts were shot in May while their filmmakers completed a cross-country drive in the automaker’s new A3. The shorts debut on starting July 5. Viewers will get to vote for their favorite; in August, the winner receives $10,000 and a 2006 Audi A3.
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