serve as the premiere sponsors of Bound for Glory
, an eight-episode reality series that debuted on ESPN Sept. 20 and revolves around NFL vet Dick Butkus, who becomes the head coach of the Montour Spartans, a high-school football team in McKees Rocks, Pa., and gives the team and program a makeover. ESPN, Full Circle Entertainment (The Restaurant
) and Ben Silverman (The Biggest Loser
, Blow Out
) produced the series. | MTV’s 24-hour college network, mtvU
, has paired with Yahoo
to produce the reality series IMU: I Miss You
. Airing on mtvU and promotions.yahoo.com/imu through the end of September, the show follows three college couples as they work to make their long-distance relationships last, using only Yahoo communication devices, including Yahoo Mail, Yahoo Mobile, Yahoo Messenger and Yahoo 360.