Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Published on .

NBC and Clear Channel Advantage announced a joint marketing and promotion alliance for the next five Olympic Games, beginning with the 2004 Summer Games in Athens, Greece… Discovery Home & Leisure Channel has signed its first-ever ad sales partnership with John Deere for the network's new series, "Backyard Brigade." The deal runs through 2004…The Pullman Group will be opening an additional office in Los Angeles this fall to complement its New York operations, focusing on acquisitions of music catalogues and other entertainment and intellectual property royalty streams.
Most Popular
In this article: