Even a Kraken Can't Shake These Calm Golf Hosts in Geico's Spot: It's Last Night's New Ads

Plus, the Five Most Digitally-Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Buffalo Wild Wings offers a fantasy football draft kit to starry-eyed fans as they enter the restaurant, and Kate Winslet and Penelope Cruz advertise Lancome's "Advanced Genifique" serum (patented until 2029, apparently).

For a Geico "It's What You Do" spot, two TV hosts keep calm as a Kraken attacks a golfer because if you're a golf commentator, you whisper. It's what you do.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
GEICO: Kraken: It's What You Do GEICO: Kraken: It's What You Do
Network: TBS
Show: The Big Bang Theory
Primetime Airing: Aug. 11, 9:34 pm ET
Buffalo Wild Wings: 2015 Fantasy Football Draft Kit Buffalo Wild Wings: 2015 Fantasy Football Draft Kit
Network: NFL Network
Show: Training Camp Primetime
Primetime Airing: Aug. 11, 8:29 pm ET
Lil Critters Gummy Vitamins: L'il Scientist Lil Critters Gummy Vitamins: L'il Scientist
Network: Lifetime Movie Network
Show: Intervention
Airing Date: Aug. 11, 11:32 pm ET
Lancome Paris: Feel Beautiful Lancome Paris: Feel Beautiful
Network: VH1
Show: Love & Hip Hop: Atlanta
Primetime Airing: Aug. 11, 9:24 pm ET
LowestMed: Saving Money LowestMed: Saving Money
Network: CMT
Show: CMT Music
Airing Date: Aug. 11, 6:12 am ET
Most Engaging
Top ads by SpotShare for the past 7 days
Old Spice: And So It Begins Old Spice: And So It Begins
Online Views: 4,903,754
Social Actions: 62,798
SpotShare: 5.03%
Jordan: The Dunk to End All Dunks Jordan: The Dunk to End All Dunks
Online Views: 6,273,816
Social Actions: 48,607
SpotShare: 4.86%
GEICO: Kraken: It's What You Do GEICO: Kraken: It's What You Do
Online Views: 1,702,140
Social Actions: 9,436
SpotShare: 1.13%
UnitedHealthcare: Our Song UnitedHealthcare: Our Song
Online Views: 286,171
Social Actions: 8,732
SpotShare: 0.56%
Apple iPhone: Photos & Videos Apple iPhone: Photos & Videos
Online Views: 398,471
Social Actions: 7,364
SpotShare: 0.52%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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