Paul Turcotte Loses 'Premiere' but Gains Corporate-Sales Job

Movie-Mag Publisher Replaces Steve McEvoy at Hachette

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NEW YORK (AdAge.com) -- Two days after Hachette Filipacchi Media U.S. dropped the ax on Premiere magazine's print U.S. edition, the defunct title's publisher has been promoted to handle Hachette corporate sales.
Paul Turcotte had been VP-publisher of 'Premiere' since March 2003 and was previously publisher at titles including 'Men's Health' and Yahoo Internet Life.
Paul Turcotte had been VP-publisher of 'Premiere' since March 2003 and was previously publisher at titles including 'Men's Health' and Yahoo Internet Life.

Paul Turcotte, 47, had been VP-publisher of the Hachette Entertainment Group, which comprised Premiere and Sound & Vision; this morning he was named to take over as Hachette's senior VP-corporate sales and marketing.

McEvoy leaves company
Mr. Turcotte assumes the post from Steve McEvoy, a former publisher of magazines including George and Elle who was named senior VP-corporate sales and marketing in 2004. Mr. McEvoy is now leaving the company.

"Steve has made many contributions to Hachette through the years, and I want to thank him for his dedication and professionalism," company President-CEO Jack Kliger said in a statement. "Paul is a creative publisher, and during his tenure at Premiere, he was instrumental in expanding the brand onto radio and TV and into branded events like Premiere's Women in Hollywood."

"Paul thinks in broad marketing terms for his clients," Mr. Kliger added, "and his talent and expertise will make him an excellent head of corporate sales."

Held post since 2003
Mr. Turcotte had been VP-publisher of Premiere since March 2003 and was previously publisher at titles including Men's Health and Yahoo Internet Life.

Peter Herbst, the Premiere editor in chief, is leaving Hachette.
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