A DJ Is Born in Guitar Center's New Spot

Plus, the Five Most Digitally Engaging Spots on TV Right Now

By Published on .

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Samsung shows the power of TV in its new spot for the SUHD TV; tire brand Falken suggests we get a grip; and Party City celebrates the graduating class of 2016.

Lowe's continues its campaign featuring talking outdoor ornaments, and this time a frog poses an interesting question.

Finally, Guitar Center urges people to discover their musical identity, as one woman channels and releases her inner DJ at a rooftop party.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Samsung Smart TV: Other Worlds Samsung Smart TV: Other Worlds
Network: USA Network
Show: NCIS
Primetime Airing: May. 11, 10:39 pm ET
Falken Tire: Grip the Moment Falken Tire: Grip the Moment
Network: National Geographic Wild
Show: Animal Fight Night
Primetime Airing: May. 11, 8:22 pm ET
Lowe's: Make Your Home Happy: Frog Lowe's: Make Your Home Happy: Frog
Network: USA Network
Show: NCIS
Primetime Airing: May. 11, 9:19 pm ET
Guitar Center: Who You Are Guitar Center: Who You Are
Network: MTV2
Show: Ridiculousness
Primetime Airing: May. 11, 10:37 pm ET
Party City: Class of 2016 Party City: Class of 2016
Network: TBS
Show: The Big Bang Theory
Primetime Airing: May. 11, 9:57 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Bethesda Softworks: DOOM: Launch Trailer Bethesda Softworks: DOOM TV Spot, 'Launch Trailer'
Online Views: 756,206
Social Actions: 83,609
SpotShare: 5.02%
Apple iPhone: Shot On iPhone: Mother's Day Apple iPhone: Apple iPhone TV Spot, 'Shot On iPhone: Mother's Day' Song by K.S. Rhoads
Online Views: 3,728,916
Social Actions: 18,107
SpotShare: 3.98%
Audi: Captain America: Civil War - The Chase Audi: Audi TV Spot, 'Captain America: Civil War - The Chase'
Online Views: 808,671
Social Actions: 30,413
SpotShare: 2.25%
Sony Video Games: Uncharted 4: A Thief's End: Gameplay Trailer Sony Video Games: Uncharted 4: A Thief's End TV Spot, 'Gameplay Trailer'
Online Views: 1,029,404
Social Actions: 2,173
SpotShare: 0.94%
Blizzard Entertainment: Open Beta: Are You With Me? Blizzard Entertainment: Overwatch TV Spot, 'Are You With Us?'
Online Views: 386,456
Social Actions: 11,702
SpotShare: 0.93%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Missed the previous installment of Hot Spots? Click here.

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