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You, Too, Can Be A Hero (Watch Fresh TV Ads From Verizon, Tide and More)

'You Know That Dream Where You're the Hero?'

Published on .

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Ricoh promotes its immersive spherical-camera technology, while Tide shows how a blended family deals with its "mixed bag of laundry." And Verizon has a message for all of us: You, too, can be a hero (if you use Verizon's XLTE service in cities coast to coast).

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Verizon: Hero Fantasy: Ice Fishing Gravity Verizon: Hero Fantasy: Ice Fishing Gravity
Network: ABC
Show: Rookie Blue
Primetime Airing: Jul. 10, 9:12 pm EST
Tide: Funky Mixed Bag of Laundry Tide: Funky Mixed Bag of Laundry
Network: Oprah Winfrey Network
Show: Our America With Lisa Ling
Primetime Airing: Jul. 10, 8:33 pm EST
Lumosity: Challenge Your Mind Lumosity: Challenge Your Mind
Network: Science Channel
Show: How Do They Do It?
Primetime Airing: Jul. 10, 9:35 pm EST
Ricoh: Sirron Norris Ricoh: Sirron Norris
Network: ESPN2
Show: Golf
Airing Date: Jul. 10, 6:34 am EST
Vonage: Surprise Vonage: Surprise
Network: TNT
Show: Castle
Primetime Airing: Jul. 10, 8:43 pm EST
Most Engaging
Top ads by SpotShare for the past 7 days
Nike: The Last Game Nike: The Last Game
Online Views: 3,160,671
Social Actions: 27,647
SpotShare: 5.18%
Bud Light: Block Party Slip 'n Slide Bud Light: Block Party Slip 'n Slide
Online Views: 1,788,089
Social Actions: 53
SpotShare: 1.38%
GEICO: Kenny Rogers: Did You Know GEICO: Kenny Rogers: Did You Know
Online Views: 53,719
Social Actions: 10,520
SpotShare: 1.26%
Adidas: The Dream: All in or Nothing Adidas: The Dream: All in or Nothing
Online Views: 758,950
Social Actions: 5,280
SpotShare: 1.11%
FIFA: Official TV Opening FIFA: Official TV Opening
Online Views: 188,993
Social Actions: 6,039
SpotShare: 0.74%

As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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