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ABC TO HELP CELEBRATE MILITARY ACADEMY'S ANNIVERSARY

By Published on .

LOS ANGELES (AdAge.com) -- ABC Unlimited, the integrated sales group of the ABC Television Network, has inked an extensive marketing deal with the West Point Project, a group of alumni formed to celebrate the military academy's 200th anniversary in 2002.

The deal will include a number of programming specials, vignettes and public service announcements including a prime-time special next June on ABC called Young America Celebrates West Point.

Cable programming on Disney/ABC properties will include The Long Grey Line, a two-hour documentary on the History Channel, as well as other efforts on ABC News, Lifetime, A&E, ABC Radio Networks, ABC Sports and ESPN.

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