Acura Goes From Sid Vicious to Ludacris (Watch the Newest Ads on TV)
Plus, the Five Most Engaging Spots on TV Right Now
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Saints quarterback Drew Brees helps sell Verizon's More Everything Plan (which includes live local football games via NFL Mobile), while electronic dance music superstar Steve Aoki talks about "the most powerful feeling in the world" for Guitar Center. And Acura continues to roll out new commercials for the 2015 TLX in a campaign previewed by Creativity. As we noted yesterday, a spot that debuted on Sunday featured Sid Vicious crooning "My Way"; the soundtrack for Monday's new TLX spot: "Pimpin' All Over the World" by Ludacris.