NEW YORK (AdAge.com) -- It's not the CEO position he said he was seeking when he left his post as group publisher at Vogue last June, but Tom Florio does have a new job: IMG Worldwide, the sports and media giant, has named him to the newly created post of senior adviser for fashion to the office of the chairman.
IMG's fashion operations include producing events such as Fashion Week in New York; publications such as The Daily, which covers Fashion Week in New York; and the modeling agency IMG Models.
In this post, Mr. Florio will be tasked with identifying new, "high-margin" products across IMG's fashion-related businesses, according to the company. "Tom has outstanding credentials and a proven track record of taking businesses and creating high growth opportunities around them," IMG Chairman-CEO Ted Forstmann said in a statement.
"IMG represents world-class talent in models, photographers, stylists, hair and makeup and event marketing," Mr. Florio said in the statement. "The opportunities to work with these creative resources in multimedia and digital platforms are endless."
Mr. Florio's exit from Vogue after 25 years at its parent, Conde Nast, was one of several high-profile departures from the company this year. Mr. Florio said as he left that Conde already had a CEO, the kind of position he wanted for himself, and the other executives who left harbored or realized similar ambitions. Group publisher David Carey left soon after Mr. Florio to become president of Hearst Magazines. Last January Richard Beckman left Conde Nast, where he had most recently been president-CEO at Conde's Fairchild division, to become CEO of e5 Global Media, a joint venture between Pluribus Capital Management and Guggenheim Partners created to buy Nielsen trades including The Hollywood Reporter, Billboard and AdWeek.
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