Alex Morgan Takes a Cue from Her Younger Self in New Chobani Ad

Plus, Five of the Most Digitally Engaging Spots on TV Right Now

By Published on .

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Mini USA praises American Olympians, including Claressa Shields, Carlos Balderas, Ibtihaj Muhammad and Serena Williams for "defying labels"; kids woefully say goodbye to summer and go back to school with their Walmart gear; child athletes in Toyota's new spot all play different sports but have something in common: families who are always willing to give them rides to practice; and what starts as a slice of Land O'Lakes butter becomes a hearty soup that feeds soup kitchen patrons.

Finally, Olympic soccer star Alex Morgan tells her fans to ignore the naysayers as part of Chobani's #NoBadStuff campaign.

Today's TV Ad Highlights
Powered by
New Releases
Top new ads recently aired on national TV
MINI USA: U.S. Olympic Games: Defy Labels MINI USA: U.S. Olympic Games: Defy Labels
Network: NBC
Show: Today
Airing Date: Aug. 2, 7:42 am ET
Walmart: Own the First Day Walmart: Own the First Day
Network: Oprah Winfrey Network
Show: The Haves and the Have Nots
Primetime Airing: Aug. 2, 9:19 pm ET
Chobani: Alex Morgan's #NoBadStuff Philosophy Chobani: Alex Morgan's #NoBadStuff Philosophy
Network: NBC Sports
Show: U.S. Olympic Trials
Airing Date: Aug. 2, 12:56 pm ET
Toyota: Annual Clearance Event: Practice Toyota: Annual Clearance Event: Practice
Network: Freeform
Show: Pretty Little Liars
Primetime Airing: Aug. 2, 10:20 pm ET
Land O'Lakes: Soup Kitchen Land O'Lakes: Soup Kitchen
Network: truTV
Show: Impractical Jokers
Airing Date: Aug. 2, 12:19 am ET
Most Engaging
Top ads by SpotShare for the past 7 days
GEICO: Marco Polo: It's Not Surprising GEICO: GEICO TV Spot, 'Marco Polo: It's Not Surprising'
Online Views: 1,637,544
Social Actions: 5,715
SpotShare: 5.61%
Hillary for America: Role Models Hillary for America: Hillary for America TV Spot, 'Role Models'
Online Views: 190,410
Social Actions: 36,418
SpotShare: 5.28%
DirecTV: Peyton on Sunday Mornings: Groceries DirecTV: DirecTV NFL Sunday Ticket TV Spot, 'Peyton on Sunday Mornings: Groceries'
Online Views: 365,941
Social Actions: 21,029
SpotShare: 3.81%
Apple: What's a Computer? Apple: Apple iPad Pro TV Spot, 'What's a Computer?'
Online Views: 702,314
Social Actions: 8,550
SpotShare: 3.19%
Samsung Mobile: Go With Galaxy Samsung Mobile: Samsung TV Spot, 'Go With Galaxy' Song by Luke Christopher
Online Views: 4,170
Social Actions: 15,823
SpotShare: 2.08%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Missed the previous installment of Hot Spots? Click here.

Most Popular