Ad Age's Arden Steps Out of Publisher Role

Remains Adviser to Ad Age While Focusing on New Venture

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Allison Arden
Allison Arden
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Allison Arden, publisher of Advertising Age, is stepping out from her role as publisher.

Ms. Arden -- who has been with the brand for 18 years, eight of them as its publisher -- is exiting the post to focus her energy on a new venture dedicated to corporate excellence, while still working as an adviser to Crain to build growth opportunities for Ad Age.

Ms. Arden will continue in the role as she works with the company to recruit her replacement. She will also continue to write her column on leadership, which began in September.

"Allison has been a great leader for Ad Age, and strong voice for the industry," said Rance Crain, president and editorial director of Crain Communications Inc. "We're thankful for the intelligence and creativity she's brought to Ad Age. It's an exciting time for everyone as Allison is freed up from the day to day role as publisher, to focus on new initiatives to grow the Ad Age brand and explore her personal passion."

"Leading Advertising Age for the better part of a decade has been an absolute privilege," Ms. Arden said. "It's now time to hand over the reins and turn my attention to some ideas close to my heart. I'll still be helping companies strategize to meet their business goals, as Ad Age does each day, but in a different capacity." She noted that her new venture feels like a natural offshoot of the book she authored in 2012, "Book of Doing: Everyday Activities to Unlock Your Creativity and Joy."

Under Ms. Arden's leadership, Advertising Age has expanded from a print publication to a media entity encompassing digital, conferences and custom content. During her tenure Ad Age launched the popular Small Agency Conference, Ad Age on Campus, Ad Age's Goodworks Effie in partnership with the Effie Awards and launched Ad Age's membership platform.

"I am so grateful to have worked with the smartest, most driven team at Advertising Age and Crain," she added. "I look forward to continuing to do that for a very long time."

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