Boy Overcomes Unimaginable Tragedy With Help From Yoplait Yogurt

Watch the Newest Ads on TV; Plus, the Five Most Engaging Commercials Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Yoplait brings us the terribly sad story of a boy whose best friend is abducted by a giant bird -- but he's able to bounce back quickly thanks to Yoplait yogurt, available in kid-friendly Despicable Me, Hello Kitty and Teenage Mutant Ninja Turtles packaging. Wyndham serves up a feel-good spot that might make you wish you were on vacation right this second. And if you feel slightly guilty about laughing at that Yoplait spot with its cartoonish, Edward Gorey-esque tragedy, you could always take the Children's Miracle Network Hospitals' suggestion that you "Put your money where the miracles are."

Today's TV Ad Highlights
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New Releases
Top new ads recently aired on national TV
Yoplait: Best Friends Yoplait: Best Friends
Network: Nick Toons
Show: The Fairly OddParents
Primetime Airing: Aug. 12, 8:27 pm EST
Sport Clips: Pit Crew Sport Clips: Pit Crew
Network: Comedy Central
Show: The Daily Show With Jon Stewart
Airing Date: Aug. 12, 11:29 pm EST
Wyndham Worldwide: We Are All Explorers Wyndham Worldwide: We Are All Explorers
Network: Golf
Show: Inside the PGA Tour
Airing Date: Aug. 12, 2:13 pm EST
Children's Miracle Network Hospitals: Put Your Money in Miracles Children's Miracle Network Hospitals: Put Your Money in Miracles
Network: Golf
Show: ACE Shootout Celebrity Skills Challenge
Airing Date: Aug. 12, 11:28 am EST Get Your Share Get Your Share
Network: ESPNU
Show: E:60
Airing Date: Aug. 12, 6:38 am EST
Most Engaging
Top ads by SpotShare for the past 7 days
Adidas: Instinct Takes Over Adidas: Instinct Takes Over
Online Views: 9,071,461
Social Actions: 36,851
SpotShare: 6.08%
Foot Locker: Short Memory Pt. 1 Foot Locker: Short Memory Pt. 1
Online Views: 3,785,584
Social Actions: 4,067
SpotShare: 2.07%
It Can Wait: #X It Can Wait: #X
Online Views: 62,644
Social Actions: 42,516
SpotShare: 1.77%
Foot Locker: Selfie Foot Locker: Selfie
Online Views: 3,079,670
Social Actions: 1,725
SpotShare: 1.62%
Samsung: ADD52 Samsung: ADD52
Online Views: 3,093,634
Social Actions: 1,149
SpotShare: 1.62%

As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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