Sports Illustrated Gets New Publisher in Brendan Ripp

Succeeds Departing Frank Wall

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Time Inc. has named Brendan Ripp publisher of Sports Illustrated and its website SI.com, the company said Thursday. He succeeds Frank Wall, who is leaving Time Inc. for a job with Turner Sports.

Brendan Ripp
Brendan Ripp

A 14-year veteran of Time Inc., Mr. Ripp was most recently VP-sales and marketing at Fortune magazine. Prior to that he was publisher of Money and previously served as publisher of Time. A successor for Mr. Ripp at Fortune is expected to be named soon, the company said.

Mr. Ripp is also the son of Time Inc. CEO Joe Ripp, who took the company's helm in September to help steer it through a spinoff from parent Time Warner. The spinoff is expected in the second quarter of this year.

In his new role, Brendan Ripp will report to Mark Ford, president of Time Inc.'s sports group.

Ad pages fell 6% at Sports Illustrated last year, according to the Publishers Information Bureau. Single-copy sales climbed 15% through the first half of 2013 compared with the same period a year earlier, according to the Alliance for Audited Media. Its overall circulation declined 4% to 3,065,507 during that time.

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