Chili's Wants You to Stop Saying 'Check, Please'

Watch the Newest Ads on TV; Plus, the Five Most Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Amazon shows off its Kindle Voyage with an origami-inspired animated spot that Creativity previewed and made an Editor's Pick. And Chili's promotes not only its new Lunch Double Burger but the fact that it's installed Ziosk touch-screen systems at its tables that let you pay when you're ready instead of having to wait for the check. (Read the backstory at The Atlantic: "Chili's Has Installed More Than 45,000 Tablets in Its Restaurants.")

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Amazon Kindle: Passionately Crafted for Readers Amazon Kindle: Passionately Crafted for Readers
Network: Oprah Winfrey Network
Show: If Loving You Is Wrong
Primetime Airing: Oct. 7, 9:31 pm ET
Chili's: Double Burger Chili's: Double Burger
Network: TBS
Show: The Big Bang Theory
Primetime Airing: Oct. 7, 10:29 pm ET
Macy's: Wishes Really Do Come True! Macy's: Wishes Really Do Come True!
Network: MTV
Show: Awkward.
Primetime Airing: Oct. 7, 9:38 pm ET
Planet Fitness: Just $10 Planet Fitness: Just $10
Network: NBC
Show: The Voice
Primetime Airing: Oct. 7, 9:33 pm ET
Outback Steakhouse: Back By Popular Demand Outback Steakhouse: Back By Popular Demand
Network: CBS
Show: NCIS: New Orleans
Primetime Airing: Oct. 7, 9:31 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Cartier: Shape Your Time Cartier: Shape Your Time
Online Views: 2,703,734
Social Actions: 32,488
SpotShare: 3.76%
2K Games: We Got Next 2K Games: We Got Next
Online Views: 868,606
Social Actions: 36,437
SpotShare: 2.83%
Gatorade: Made in New York Gatorade: Made in New York
Online Views: 1,801,962
Social Actions: 6,706
SpotShare: 1.58%
Budweiser: Global Be(er) Responsible Day: Friends Are Waiting Budweiser: Global Be(er) Responsible Day: Friends Are Waiting
Online Views: 564,273
Social Actions: 19,315
SpotShare: 1.56%
Supercell: Hype Man Supercell: Hype Man
Online Views: 1,619,183
Social Actions: 6,423
SpotShare: 1.44%

As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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