These 'Clash of Clans' Ads Are Generating More Digital Heat Than Almost Any Other Commercials
Plus, the Newest Ads on TV
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, H&R Block airdrops cash from a plane, vowing to get your money back this tax season, while Samsung's devices have people again saying, "you have to see this." And Los Angeles Clippers power forward Blake Griffin stars in a Western -- trading in his horse for a Kia Optima.
But make sure you check out the Most Engaging column, where three TV commercials for the "Clash of Clans" mobile game keep on dominating.