Dow Jones CMO Ann Marks Next One Out the Door

Departure Comes One Day After News Corp. Takeover

By Published on .

NEW YORK (AdAge.com) -- The new Murdoch reign at Dow Jones claimed another high-level executive late Friday: Ann Marks resigned from her posts as the chief corporate marketing officer for Dow Jones and senior VP-CMO for the consumer-media group. Her resignation was effective immediately; no successor was immediately apparent.

Ms. Marks had been responsible for circulation, single-copy sales, brand marketing and public relations for the company's consumer businesses, not least The Wall Street Journal. She served as CMO since 1999, when she joined the company from American Express Publishing.

Zannino's support
Ms. Marks clashed at times with other executives within Dow Jones but always seemed to have the support of Richard F. Zannino, the CEO who is also leaving with the change in ownership.

After Mr. Zannino said last week that he would depart, he told AdAge.com that Ms. Marks was a huge asset to The Journal and Dow Jones. "There were a few former Dow Jonesers that didn't share my opinion of Ann," he said then. "They're not here and she is. She's highly talented and has just done a wonderful job in our circulation and brand marketing areas, growing circulation revenue at the Journal while at the same time reducing the cost to generate that circulation, raising our brand profile."

Other departures
A Dow Jones spokesman confirmed the departure but declined to elaborate. Ms. Marks could not be immediately reached late Friday.

Other exits that resulted from News Corp.'s $5.6 billion acquisition of Dow Jones this week include L. Gordon Crovitz, who had been publisher of the Journal; Linda Dunbar, the company's corporate-communications chief; and Joseph A. Stern, the general counsel.
In this article: