What Football Game? NBA's New Spot Cheers on the Chinese New Year

Plus, the Five Most Digitally Engaging Spots on TV Right Now

Published on .

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Kevin Hart and his son discuss who's been borrowing whose clothes; Subway makes fun of winter weather media coverage with a "Sub-mageddon" report; and LetGo demonstrates that attachment to old stuff can be a problem even for astronauts.

Finally, remember basketball? To make you sure you do, the NBA gathers players James Harden, Jeremy Lin and Steve Curry to celebrate Chinese New Year, which kicks off on Monday.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Foot Locker: Borrowed: Kevin Hart Foot Locker: Borrowed: Kevin Hart
Network: Disney XD
Show: Gravity Falls
Primetime Airing: Feb. 3, 9:40 pm ET
LetGo: Space Station LetGo: Space Station
Network: A&E
Show: Duck Dynasty
Primetime Airing: Feb. 3, 9:35 pm ET
National Basketball Association (NBA): Dining Table: Stephen Curry, James Harden National Basketball Association (NBA): Dining Table: Stephen Curry, James Harden
Network: ESPN
Show: NBA Basketball
Primetime Airing: Feb. 3, 8:30 pm ET
Subway: SUB-Mageddon Subway: SUB-Mageddon
Network: FOX
Show: American Idol
Primetime Airing: Feb. 3, 8:08 pm ET
Cobra Golf: 2016 Golf Digest Hotlist Awards Cobra Golf: 2016 Golf Digest Hotlist Awards
Network: Golf
Show: Morning Drive
Airing Date: Feb. 3, 6:30 am ET
Most Engaging
Top ads by SpotShare for the past 7 days
Axe: Extended: Find Your Magic Axe: Extended: Find Your Magic
Online Views: 2,953,651
Social Actions: 14,096
SpotShare: 1.43%
Subaru: Dog Tested: Puppy Subaru: Dog Tested: Puppy
Online Views: 171,784
Social Actions: 7,521
SpotShare: 0.35%
Wix.com: Pre-Release: Kung Fu Panda Discovers the Power of Wix Wix.com: Pre-Release: Kung Fu Panda Discovers the Power of Wix
Online Views: 616,492
Social Actions: 3,078
SpotShare: 0.30%
Heineken: Moderate Drinkers Wanted Heineken: Moderate Drinkers Wanted
Online Views: 369,253
Social Actions: 3,906
SpotShare: 0.26%
GEICO: Spy: It's What You Do GEICO: Spy: It's What You Do
Online Views: 37,746
Social Actions: 5,077
SpotShare: 0.22%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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