Why not see who's advertising around the advertising coverage while you're at it?
No. 1 Golfer Jason Day Ambushes Amateurs in TaylorMade's New Ad
Plus, the Five Most Digitally Engaging Spots on TV Right Now
Published on .
Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Target promotes its collaboration with Finnish designer Marimekko; Lowe's continues its campaign featuring a flamingo who cuts a fine figure; Joe's Crab Shack proves that crabs are for pots and not pets; and Papa Murphy's serves up a hot offering.
Finally, TaylorMade recruits current world No. 1 golfer Jason Day to ambush amateurs on the green and offer a few pro tips.