H&M Stops the World With Its Fall Fashions (Watch the Newest Ads on TV)

Plus, the Five Most Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Burberry serves up a fresh 30-second broadcast cut of a sexy, playful My Burberry fragrance ad starring iconic models Kate Moss and Cara Delevingne; a slightly longer (0:40) version debuted on YouTube on Sept. 1 and has already racked up more than two million views. And models Natasha Poly, Liu Wen and Liya Kebede stop the world -- freezing the movements of spectators and other passersby -- as they take to the streets while wearing show-stopping H&M fall fashions.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
H&M: Fall Fashion 2014 H&M: Fall Fashion 2014
Network: ABC
Show: Nashville
Primetime Airing: Sep. 17, 10:26 pm ET
Burberry: The New Fragrance for Women Burberry: The New Fragrance for Women
Network: NBC
Show: America's Got Talent
Primetime Airing: Sep. 17, 9:30 pm ET
Old Navy: Pixie Pants Get Their Day in Court Old Navy: Pixie Pants Get Their Day in Court
Network: TBS
Show: The Big Bang Theory
Primetime Airing: Sep. 17, 8:28 pm ET
Warner Brothers Games: E3 Award Nominations Warner Brothers Games: E3 Award Nominations
Network: FXX
Show: 21 Jump Street
Primetime Airing: Sep. 17, 8:21 pm ET
Wells Fargo: Soldiers to Summits: Mission to Mt. Whitney Wells Fargo: Soldiers to Summits: Mission to Mt. Whitney
Network: Oprah Winfrey Network
Show: Tyler Perry's For Better or Worse
Primetime Airing: Sep. 17, 8:33 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Samsung Mobile: Then And Now Samsung Mobile: Then And Now
Online Views: 6,096,217
Social Actions: 42,372
SpotShare: 6.10%
Supercell: Magic Supercell: Magic
Online Views: 4,711,274
Social Actions: 33,402
SpotShare: 4.76%
Samsung Electronics: What You Really Need Samsung Electronics: What You Really Need
Online Views: 8,872,329
Social Actions: 5,460
SpotShare: 4.70%
Supercell: Preparation Supercell: Preparation
Online Views: 4,079,524
Social Actions: 32,095
SpotShare: 4.36%
VISA: Checkout with Pizza Hut VISA: Checkout with Pizza Hut
Online Views: 3,695,888
Social Actions: 4,097
SpotShare: 2.09%

As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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