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'Didn't Actually Happen': Fiat's New TV Ad Starring Godzilla Includes an Important Disclaimer

Plus, Watch More New Commercials From Macy's, GNC and Wells Fargo

Published on . 0

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases ran on TV for the first time over the weekend. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases: In addition to the usual disclaimer -- "Professional driver. Closed course" -- Fiat's new commercial starring Godzilla offers an extra level of transparency with a fleeting small-type disclosure that reads "Didn't actually happen" (ha!).

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
FIAT: Godzilla FIAT: Godzilla
Network: ABC
Show: Resurrection
Primetime Airing: May. 4, 9:34 pm EST
GNC: Beat Average GNC: Beat Average
Network: TBS
Show: The Big Bang Theory
Primetime Airing: May. 3, 9:27 pm EST
Macy's: Mother's Day Necklace Macy's: Mother's Day Necklace
Network: Spike
Show: Bar Rescue
Primetime Airing: May. 4, 9:38 pm EST
Wells Fargo: Investment Wells Fargo: Investment
Network: Golf
Show: PGA Tour Golf
Primetime Airing: May. 3, 9:45 pm EST
Gold Bond: Tingle' Featuring Shaquille O Gold Bond: Tingle' Featuring Shaquille O
Network: TNT
Show: NBA Basketball
Airing Date: May. 3, 3:35 pm EST
Most Engaging
Top ads by SpotShare for the past 7 days
Fruit of the Loom: Conductor Fruit of the Loom: Conductor
Online Views: 569,725
Social Actions: 19,009
SpotShare: 4.25%
Samsung Mobile: Everyday Better Samsung Mobile: Everyday Better
Online Views: 1,599,955
Social Actions: 1,205
SpotShare: 2.36%
GoPro: Why Play Basketball? GoPro: Why Play Basketball?
Online Views: 382,256
Social Actions: 9,071
SpotShare: 2.17%
Yoplait: Taste-Off Yoplait: Taste-Off
Online Views: 942,945
Social Actions: 66
SpotShare: 1.26%
Apple iPhone: Powerful Apple iPhone: Powerful
Online Views: 234,540
Social Actions: 4,041
SpotShare: 1.07%

As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.

Miss Friday's batch of Hot Spots? They're right here.

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