CosmoGirl, the Cosmo spinoff introduced in 1999, follows Time Inc.'s Teen People and Hachette's ElleGirl out of print. Ad pages in the first three quarters came in 14.4% lower than in the same period last year, according to Media Industry Newsletter. Circulation slipped 1.4% in the first half but sank 18% on newsstands, where advertisers often look for signs of a magazine's vitality, according to reports filed with the Audit Bureau of Circulations.
"This was a very difficult decision, and I want to extend my personal appreciation to Editor in Chief Susan Schulz, who joined CosmoGirl shortly after its launch, nearly a decade ago, and has been its editor for the past five years," said Cathie Black, president of Hearst Magazines, in an internal e-mail this morning. "She is a highly talented editor and will continue to work with us on a special-projects basis."
Vicki Wellington, CosmoGirl's publisher, is being named publisher of Hearst's new Food Network magazine.