New Year, New You (With a Little Help From Samsung)

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The new releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week.

Among the new releases, Apple boasts the camera quality of its iPhone 7 Plus; Microsoft shows how the California School for the Deaf football team uses its Surface to prepare for upcoming games; GEICO says that while not everyone can be a great Dallas Cowboy, anyone can get its car insurance; and Jeep features its 2017 Grand Cherokee in an inspirational spot showcasing people living their lives with full force despite advice to "slow down," "stop now," and "turn back."

Finally, Samsung, in a relatable ad, portrays the reality of getting in shape for the new year. One suburban man is seen running and then stopping to catch his breath, checking his Gear Fit2 to realize he's only made it .3 miles. His wife shouts some encouragement from the window, giving him the motivation to keep going.

Today's TV Ad Highlights
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New Releases
Top new ads recently aired on national TV
Apple iPhone: Take Mine Apple iPhone: Take Mine
Network: NBC
Show: NFL Football
Primetime Airing: Jan. 7, 9:02 pm ET
Samsung Mobile: Honey Samsung Mobile: Honey
Network: CBS
Show: MacGyver
Primetime Airing: Jan. 6, 8:07 pm ET
Microsoft Surface: Football, Teamwork & Technology: California School for the Deaf Microsoft Surface: Football, Teamwork & Technology: California School for the Deaf
Network: NBC
Show: NFL Football
Primetime Airing: Jan. 7, 8:30 pm ET
GEICO: Tryouts GEICO: Tryouts
Network: NBC
Show: NFL Football
Primetime Airing: Jan. 7, 8:38 pm ET
Jeep: For Every Impossible Jeep: For Every Impossible
Network: NBC
Show: The 74th Annual Golden Globe Awards
Primetime Airing: Jan. 8, 10:14 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
GEICO: Tiki's Barber Shop: It's Not Surprising GEICO: GEICO TV Spot, 'Tiki's Barber Shop: It's Not Surprising' Feat. Tiki Barber
Online Views: 3,776,470
Social Actions: 8,949
SpotShare: 12.18%
Apple iPhone: Take Mine Apple iPhone: Apple iPhone 7 Plus TV Spot, 'Take Mine' Song by Bezoz Hawaiian Orchestra
Online Views: 1,280,804
Social Actions: 38,755
SpotShare: 10.03%
Secret: Pitch Secret: Secret TV Spot, 'Pitch'
Online Views: 1,283,520
Social Actions: 2,605
SpotShare: 4.07%
Life: Enjoy All of It Life: Life TV Spot, 'Enjoy All of It' Song by Flo Rida
Online Views: 3,382
Social Actions: 23,763
SpotShare: 3.93%
Land O'Lakes: The Farmer Land O'Lakes: Land O'Lakes TV Spot, 'The Farmer'
Online Views: 41,426
Social Actions: 15,426
SpotShare: 2.68%