IMG TO PUBLISH FASHION WEEK 'DAILY'

Avon, Donna Karan, W Hotels Among Advertisers

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NEW YORK (AdAge.com) -- IMG's 7th on Sixth, owner of Mercedes Benz Fashion Week, will produce six issues of a publication covering the event, which runs in New York from Feb. 7 through Feb. 14.
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The daily will be edited by Brandusa Niro, who edited Us Weekly's daily broadsheet for last fall's Fashion Week. About 15,000 copies will be distributed.

Among the advertisers that bought the 92 ad pages Ms. Niro said The Daily had sold thus far are Avon, Donna Karan, and W Hotels.

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