HGTV adds new sponsors Ethan Allen, Andersen Windows and Nestle Purina PetCare Co. this year to its long-running "Dream Home Giveaway" cable TV promotion. This year's prize package totals more than $1 million, including a custom-designed home in Sherwood, Md., and a Chevy Trailblazer from sponsor General Motors Corp. A special surrounding the sweepstakes airs Feb. 3 on HGTV. Other sponsors include Sherwin-Williams Co. and Hunter Douglas Window Fashions.
Direct mailer Valpak recently inked a deal with Viacom's CBS and tax preparer H&R Block, giving consumers the chance to enter a sweepstakes to win free tax services for 10 years. Consumers can enter online at Valpak.com or by opening a Valpak envelope.