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What, Exactly, Are Ariana Grande, Jessie J and Nicki Minaj Selling in This New Ad?

Watch the Newest Spots on TV; Plus, the Five Most Engaging Commercials Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Kohl's is advertising its Lowest Prices of the Season sale, while Ram Trucks is plugging its Labor Day sale in a spot set to the blues-rocking strains of Jamie N Commons and X Ambassadors' "Jungle." And a new commercial starring Jessie J, Ariana Grande and Nicki Minaj promotes, well, a lot of things: Beats Colr Mixr headphones and Pill wireless speakers; the trio's single "Bang Bang"; the upcoming music-video world premiere for the song during the MTV VMAs (the spot helpfully reminds you that the show airs Sunday, August 24 at 9/8c); as well as the fact that the pink versions of the aforementioned Beats gear are available exclusively at Target.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Beats Audio: Bang Bang Beats Audio: Bang Bang
Network: CW
Show: Supernatural
Primetime Airing: Aug. 19, 9:17 pm ET
Panasonic: ARC3 Wet/Dry Shaver Panasonic: ARC3 Wet/Dry Shaver
Network: ESPN2
Show: Mike & Mike
Airing Date: Aug. 19, 4:29 am ET
Ram Trucks: Ram Labor Day Sales Event Ram Trucks: Ram Labor Day Sales Event
Network: FOX
Show: The Mindy Project
Primetime Airing: Aug. 19, 9:45 pm ET
Outback Steakhouse: Steak & Unlimited Shrimp Outback Steakhouse: Steak & Unlimited Shrimp
Network: CBS
Show: NCIS
Primetime Airing: Aug. 19, 8:17 pm ET
Kohl's: Back to School Kohl's: Back to School
Network: CBS
Show: NCIS
Primetime Airing: Aug. 19, 8:28 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Adidas: Instinct Takes Over Adidas: Instinct Takes Over
Online Views: 4,777,379
Social Actions: 3,800
SpotShare: 3.06%
Foot Locker: Short Memory Pt. 1 Foot Locker: Short Memory Pt. 1
Online Views: 726,889
Social Actions: 18,022
SpotShare: 2.55%
Foot Locker: Selfie Foot Locker: Selfie
Online Views: 1,847,158
Social Actions: 9,771
SpotShare: 2.18%
Foot Locker: Be the Baddest Foot Locker: Be the Baddest
Online Views: 2,429,076
Social Actions: 5,043
SpotShare: 1.93%
GEICO: Words Can Hurt: Did You Know GEICO: Words Can Hurt: Did You Know
Online Views: 1,191,777
Social Actions: 7,422
SpotShare: 1.57%

As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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