Christoph Waltz Mocks Multi-Tasking Americans in New Samsung Ad

Plus, Five of the Most Digitally Engaging Spots on TV Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Olympic athletes including Ashton Eaton, Kerri Walsh Jennings and Simone Biles board a United Airlines flight heading to the Games in Rio; Apple's spot features the voice of Maya Angelou with a montage of family photos that were shot on an iPhone; footballer Dez Bryant has a dream that he is basketball star Michael Jordan in the latest Jordan ad; and a man in a trophy case explains the rules of the game "Clash Royale."

Finally, Austrian-German actor Christoph Waltz examines the busy lifestyle of Americans in a humorous Samsung Galaxy Note 7 spot.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Supercell: Clash Royale: Trophies Supercell: Clash Royale: Trophies
Network: Comedy Central
Show: 1,000 Ways to Die
Airing Date: Aug. 7, 8:23 am ET
Samsung Mobile: Busy, Busy, Busy Samsung Mobile: Busy, Busy, Busy
Network: NBC
Show: Rio Olympics
Primetime Airing: Aug. 5, 9:06 pm ET
United Airlines: Team USA: One Journey. Two Teams. United Airlines: Team USA: One Journey. Two Teams.
Network: NBC
Show: Rio Olympics
Primetime Airing: Aug. 5, 8:25 pm ET
Apple iPhone: The Human Family: Shot on iPhone Apple iPhone: The Human Family: Shot on iPhone
Network: NBC
Show: Rio Olympics
Primetime Airing: Aug. 5, 8:58 pm ET
Jordan: The Jordan Breakfast Club Jordan: The Jordan Breakfast Club
Network: ESPN
Show: NFL Preseason Football
Primetime Airing: Aug. 7, 8:17 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Nike: Unlimited You Nike: Nike TV Spot, 'Unlimited You' Featuring Serena Williams, Kevin Durant
Online Views: 8,690,700
Social Actions: 81,890
SpotShare: 19.21%
Samsung Mobile: More Everything Samsung Mobile: Samsung Galaxy Note7 TV Spot, 'More Everything'
Online Views: 51,199
Social Actions: 67,211
SpotShare: 5.00%
Supercell: Theme Song Supercell: Clash Royale TV Spot, 'Theme Song'
Online Views: 2,342,105
Social Actions: 14,618
SpotShare: 4.63%
Powerade: The Corner Powerade: Powerade TV Spot, 'The Corner' Featuring Shakur Stevenson
Online Views: 20,770
Social Actions: 50,082
SpotShare: 3.70%
GEICO: Marco Polo: It's Not Surprising GEICO: GEICO TV Spot, 'Marco Polo: It's Not Surprising'
Online Views: 1,574,720
Social Actions: 5,759
SpotShare: 2.84%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Missed the previous installment of Hot Spots over the weekend? Click here.

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