'Natural Born Shiller': Watch Jon Stewart Mock On-Air Endorsements Over the Years

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While late-night TV hosts have become more and more amenable to integrating big sponsors, one has continued to resist: Jon Stewart, who riddled "The Daily Show" with jokes at the expense of imagined advertisers, both real-world brands and otherwise. That hasn't stopped Comedy Central parent Viacom from asking advertisers for big outlays, of course, to get 30 seconds of commercial time during Mr. Stewart's final episode this Thursday. With apologies to Arby's, Lowe's and Panda Express, let's relive those non-sponsorship moments that helped set Mr. Stewart apart.

... After some pre-roll for a Comedy Central advertiser.

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