Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The new releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week.
Among the new releases, Mazda teams up with actress Jill Flint to introduce its "Drive for Good" charity contest winner; Walmart cooks up a storm in its new holiday spot; Starbucks brews its holiday spice flat white beverage and Exxon Mobil makes a commercial featuring women in technology to encourage more girls to enter science fields.
Finally, Bud Light recaps its Lady Gaga Dive Bar Tour, featuring the music icon taking the stage and wowing her many fans as she sings "Million Reasons." Oh, and she doesn't forget to have a little extra fun by doing some crowd surfing.