Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, a father shows his daughters how to be a good sport after he is defeated in a game of wheelchair basketball in Toyota's new ad; a man frustrated with the presidential debate on TV asks Alexa about the cost of a one-way ticket to Canada in Amazon's spot; and Lady Gaga gives a glimpse into how intimate her "Bud Light x Lady Gaga Dive Bar Tour" will be with a clip of "Million Reasons."