Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, a battle comes to life for two Mobile Strike players; George Hamilton stars as the Extra Crispy Colonel, the first product specific colonel for KFC, in a spot about its $20 Family Fill deal; Target has colorful summer essentials and recipes in time for your next party; and Nissan prepares you for the unseen with technology that checks your blind spot.
Finally, a fan drives a Toyota Camry in a game of catch with Buffalo Bills quarterback Tyrod Taylor.