Ram Trucks Loves Hunters (Watch the Newest Ads on TV)
Plus, the Five Most Engaging Spots Right Now
Published on .
Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Ashley Furniture Homestore explains the concept of a "statement piece," while Chevrolet brags about its Silverado being the "most awarded pickup" of the year. Ram Trucks, meanwhile, takes a folksy approach to reaching out to its heartland base, in a spot that celebrates hunting "brothers" who aren't actually related.