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Selena Gomez Kills Them With Kindness in Verizon Spot

Plus, Five of the Most Digitally Engaging Spots on TV Right Now

By Published on .

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Grandpa has Flo's nose in Progressive's latest ad; a guy shows how a man's best friend is also his best wingman in a MetroPCS spot; Miller Lite says "when you invent light beer, you can spell it however you want;" and The Home Depot boasts it has paint suitable for all ages and stages of life.

Finally, Selena Gomez urges a Verizon customer to "Kill Em With Kindness" and play her song on repeat wherever he goes.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Verizon: Play It Again With Selena Gomez Verizon: Play It Again With Selena Gomez
Network: FOX
Show: Bones
Primetime Airing: Jul. 7, 8:17 pm ET
Progressive: Flo's Family: Got Your Nose Progressive: Flo's Family: Got Your Nose
Network: CW
Show: Rules of Engagement
Airing Date: Jul. 7, 2:58 am ET
MetroPCS: Now That's Wireless Figured Out: Wingman MetroPCS: Now That's Wireless Figured Out: Wingman
Network: CW
Show: Beauty and the Beast
Primetime Airing: Jul. 7, 9:42 pm ET
Miller Lite: Launch Miller Lite: Launch
Network: ESPN2
Show: SportsNation
Airing Date: Jul. 7, 2:24 pm ET
The Home Depot: Paint for the Ages The Home Depot: Paint for the Ages
Network: Hallmark
Show: The Middle
Primetime Airing: Jul. 7, 9:26 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Walmart: Summers With Walmart: Fourth of July Grilling Walmart: Walmart TV Spot, 'Summers With Walmart: Fourth of July Grilling'
Online Views: 593,037
Social Actions: 239
SpotShare: 2.29%
Walmart: Summers With Walmart: The Perfect Additions Walmart: Walmart TV Spot, 'Summers With Walmart: The Perfect Additions'
Online Views: 424,696
Social Actions: 220
SpotShare: 1.65%
State Farm: Furniture State Farm: State Farm TV Spot, 'Furniture'
Online Views: 352,991
Social Actions: 1,820
SpotShare: 1.56%
Sprite: Pick a Can Sprite: Sprite 2016 Lyrical Collection TV Spot, 'Pick a Can' Song by 2Pac
Online Views: 72,727
Social Actions: 11,360
SpotShare: 1.55%
Mazda: Driving Matters: Crafted Mazda: 2016 Mazda CX-9 TV Spot, 'Driving Matters: Crafted'
Online Views: 303,655
Social Actions: 410
SpotShare: 1.22%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Missed the previous installment of Hot Spots? Click here.

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