Tim Tebow's quarterbacking skills are subject of endless debate, but as you can see here, he's a pretty engaging personality, which is surely one reason TiVo signed him to an endorsement deal.
Despite his celebrity, Mr. Tebow says he likes to keep is private life simple, including TV, which is where TiVo comes in: "It's not just an ordinary DVR, it's like a magic box that goes out and searches on Amazon and Hulu and YouTube and Netflix and it gets everything you like, and brings it right to you."
Somewhere in Ohio, Urban Meyer is hitting the record button as we speak.
TV viewing habits have changed dramatically in the past two years, but the increase in viewing opportunities across multiple devices and screens gives advertisers more ways to reach their consumers. In fact, 63% of executives believe TV technology provides a better platform to reach targeted consumers. Find out what we learned and what you should know.Learn more