As we work to bring even more value to our audience, we’ve made important changes for those who receive Ad Age with our compliments. As of November 15, 2016 we will no longer be offering full digital access to AdAge.com. However, we will continue to send you our industry-leading print issues focused on providing you with what you need to know to succeed.
If you’d like to continue your unlimited access to AdAge.com, we invite you to become a paid subscriber. Get the news, insights and tools that help you stay on top of what’s next.
Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Lady Gaga teases her performance of "Joanne" on Facebook Live as part of her Dive Bar Tour with Bud Light and a man fails to leave a good impression with his new girlfriend's friends when eating Taco Bell's Rolled Chicken Tacos.
Google introduces its Pixel phone with an ad that emphasizes its newness ("like doesn't have a version number new"), while Verizon promotes its exclusivity as the only carrier for the Pixel.
Finally, execs at Verizon are seen sweating, fainting and hiding due to news of Sprint's network reliability and discounted rates in Sprint's latest spot.