Jason Day Gets Into the Swing of Things With Adidas Golf and TaylorMade Clubs

Plus, the Five Most Digitally Engaging Spots on TV Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the releases, Macy's announces its semi-annual clearance sale, Hyundai highlights safety and weather features of the new Genesis, and Christopher Walken narrates the new Kia Optima spot.

Golf season starts this week with the Hyundai Tournament of Champions, ushering in two spots from TaylorMade clubs and Adidas featuring Jason Day, the current golf MVP.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
adidas: Motivation: Jason Day, Dustin Johnson adidas: Motivation: Jason Day, Dustin Johnson
Network: Golf
Show: Golf Central
Airing Date: Jan. 5, 3:20 pm ET
Hyundai: Sanctuary Hyundai: Sanctuary
Network: Golf
Show: PGA Tour Golf
Primetime Airing: Jan. 5, 9:24 pm ET
Kia: Midsize Masterpiece Kia: Midsize Masterpiece
Network: NBA TV
Show: NBA Basketball
Primetime Airing: Jan. 5, 8:21 pm ET
TaylorMade: The #1 Driver in the World: Jason Day TaylorMade: The #1 Driver in the World: Jason Day
Network: Golf
Show: Golf Central
Airing Date: Jan. 5, 3:26 am ET
Macy's: Semi-Annual Clearance Sale: Clearance Savings Storewide Macy's: Semi-Annual Clearance Sale: Clearance Savings Storewide
Network: MTV
Show: Teen Wolf
Primetime Airing: Jan. 5, 8:39 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Supercell: Clash of Clans: Your Mama Supercell: Clash of Clans: Your Mama
Online Views: 9,029,895
Social Actions: 75,812
SpotShare: 7.79%
Google: Year In Search 2015 Google: Year In Search 2015
Online Views: 1,294,422
Social Actions: 29,090
SpotShare: 2.20%
Supercell: Clash of Clans: Koopa Supercell: Clash of Clans: Koopa
Online Views: 2,909,838
Social Actions: 8,406
SpotShare: 1.57%
Activision: Call of Duty: Black Ops III: PlayStation 4 Bundle Trailer Activision: Call of Duty: Black Ops III: PlayStation 4 Bundle Trailer
Online Views: 2,339,376
Social Actions: 1,408
SpotShare: 0.94%
DURACELL: Star Wars: Battle for Christmas Morning DURACELL: Star Wars: Battle for Christmas Morning
Online Views: 2,442,379
Social Actions: 492
SpotShare: 0.93%

As always, you can find out more about the best commercials on TV at Ad Age'sCreativity.

Miss the previous installment of Hot Spots? Click here.