Man and His Mother Steal the Spotlight at a Mother's Day Dance: It's the Newest Ads on TV

Plus, the Five Most Engaging Spots Right Now

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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Land Rover presents a wedding day disaster-turned-adventure in which a groom decides pouring rain isn't bad luck and takes the wedding party out in his Discovery Sport. Mountain Dew brings us a scene straight from the imagination of a young Nascar fan: Dale Earnhardt, Jr. crashes an epic paintball game in the woods while metal plays. And in a spot from Kmart, a young man and his mother steal the spotlight at a Mother's Day dance -- proving your free spiritedness and dance moves are actually both genetic. Also, Beats Audio shot to the top of the engagement column with its "Ohana" spot featuring Marcus Mariota.

Today's TV Ad Highlights
Powered by iSpot.tv
New Releases
Top new ads recently aired on national TV
Mountain Dew: Paintball Mountain Dew: Paintball
Network: FOX
Show: NASCAR Racing
Airing Date: May. 3, 12:02 pm ET
Kmart: 2015 Mother's Day Dance Kmart: 2015 Mother's Day Dance
Network: OXYGEN
Show: Snapped: Killer Couples
Primetime Airing: May. 3, 9:14 pm ET
Amazon Kindle: Tough Like ESPN's Jalen Rose Amazon Kindle: Tough Like ESPN's Jalen Rose
Network: ESPN
Show: NBA Basketball
Primetime Airing: May. 1, 9:15 pm ET
Land Rover: Wedding Land Rover: Wedding
Network: NBC Sports
Show: Premier League Preview Show
Airing Date: May. 2, 3:18 am ET
Dos Equis: The Most Interesting Man in the World on Cinco de Mayo Dos Equis: The Most Interesting Man in the World on Cinco de Mayo
Network: ESPN
Show: NBA Basketball
Primetime Airing: May. 1, 8:52 pm ET
Most Engaging
Top ads by SpotShare for the past 7 days
Beats Audio: Ohana Beats Audio: Ohana
Online Views: 1,232,481
Social Actions: 29,765
SpotShare: 2.80%
adidas: Here's to the Takers adidas: Here's to the Takers
Online Views: 161,872
Social Actions: 36,222
SpotShare: 2.65%
Foot Locker: It's Really Happening Foot Locker: It's Really Happening
Online Views: 1,249,688
Social Actions: 23,167
SpotShare: 2.35%
Wells Fargo: Learning Sign Language Wells Fargo: Learning Sign Language
Online Views: 307,058
Social Actions: 26,037
SpotShare: 2.01%
H&M: Summer Starts Now! H&M: Summer Starts Now!
Online Views: 832,598
Social Actions: 16,569
SpotShare: 1.65%

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.

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